Thesaurus results for GIMMICKS

gimmicks

noun

plural of gimmick

as in ruses

a clever often underhanded means to achieve an end that free dinner is just a sales gimmick to get you to listen to their sales pitch

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as in gadgets

an interesting and often novel device with a practical use a car equipped with a parking spot locator and other neat gimmicks

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as in risks

a danger or difficulty that is hidden or not easily recognized the deal sounds too good to be true, so make sure there aren't any gimmicks

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Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of gimmicks That Langley’s song has resonated to this extent without hardly any remixes or chart-boosting gimmicks makes the classic-meets-contemporary song all the more impressive. — Jonathan Bernstein, Rolling Stone, 14 Oct. 2026 Jefferson’s is known for its bourbon experiments (some call them gimmicks), like aging barrels of whiskey at sea on container ships and giving very old whiskey a wine cask finish. — Jonah Flicker, Robb Report, 9 Oct. 2026 The extra software gimmicks, however, remain a bit hit-or-miss. — New Atlas, 22 Sep. 2026 His latest book, Three Tenses, a well as his Pulitzer Prize finalist Same Bed Different Dreams, are complex without resorting to gimmicks or cheap obfuscation that implies depth. — James Folta, Literary Hub, 10 Sep. 2026 Let’s get back to creative new ice cream flavors and quit with the bad gimmicks. — Jared Kaufman, Twin Cities, 28 Aug. 2026 Follow the lead of those who stay strong in the face of the gimmicks on display all around us this time of year, leaders like Alica Schmidt. — Sean Joseph Outkick, FOXNews.com, 23 Aug. 2026 Vivo and Oppo phones have relied on various gimmicks, like smaller gimbals and pop-out lenses, to improve camera performance, though not to the extent of a physically retracting gimbal. — Florence Ion, PC Magazine, 12 Aug. 2026 That is unfortunate for wagon loyalists, but the V60 gets to leave without an awkward farewell edition or cosmetic gimmicks. — Josh Max, Forbes.com, 4 Aug. 2026

Recent Examples of Synonyms for gimmicks

Noun

There’s a delightful secret history of Hollywood directors whose ruses and stratagems bought them an unusual amount of leeway with their scripts.

— Richard Brody, New Yorker, 5 Aug. 2026
Even before pro-party AI ruses were possible, the Chinese government and its supporters flooded social media with pro-China propaganda and vicious attacks on critics.

— Michael Schuman, The Atlantic, 7 July 2026

Definition of ruses

Noun

David Paul Morris | Bloomberg | Getty Images Chris Thomas is all-in on AI gadgets.

— MacKenzie Sigalos,Annie Palmer, CNBC, 18 Oct. 2026
Dutch hardware brand Fairphone has been remedying this for a few years now, with its line of gadgets that are designed to be repaired and used for years longer than usual.

— New Atlas, New Atlas, 17 Oct. 2026

Definition of gadgets

Noun

Qualifying risks must involve more than $1 billion in damages or the deaths or serious injuries of over 50 people.

— Aamir Khollam, Interesting Engineering, 17 Oct. 2026
Commercial incentives persist Koh said shipping companies around the world have continued looking for opportunities to navigate the Strait since the conflict erupted, with some operators prepared to accept higher risks and costs.

— Lee Ying Shan, CNBC, 16 Oct. 2026

Definition of risks

Noun

Spoelstra finished tied with Houston’s Ime Udoka with the second-most votes (10%) as the head coach who has the best defensive schemes.

— Anthony Chiang, Miami Herald, 15 Oct. 2026
While both players moved around sometimes in their respective schemes, Shipp and Glasker do most of their damage as outside receivers.

— Steven Johnson, Fort Worth Star-Telegram, 15 Oct. 2026

Definition of schemes

Noun

Some games entirely errored out, some had hitches, and Qualcomm’s Snapdragon X Elite chips were targeting relatively low-end gaming to begin with.

— Sean Hollister, The Verge, 15 Oct. 2026
That type of physicality can come in handy on plays like quick hitches, screens, drags run over the middle of the field.

— Omar Kelly, Miami Herald, 20 Sep. 2026

Definition of hitches

Noun

My parents were always a bit concerned about nightlife, drugs, all the pitfalls of what the nightlife could be.

— Katie Bain, Billboard, 16 Oct. 2026
As African industry professionals convened at this year’s Durban FilmMart, both the potential and pitfalls of artificial intelligence were high on the agenda.

— Christopher Vourlias, Variety, 12 Oct. 2026

Definition of pitfalls

Noun

Every transformer on the grid—from the cylinders perched on utility lines to the big spiky devices at substations—trades voltage for current at a fixed ratio.

— Alex Pasternack, Scientific American, 20 Oct. 2026
Within a day, the researcher began seeing active scanning of the simulated Plex server and eventually successful attempts to infect devices.

— Dan Goodin, ArsTechnica, 19 Oct. 2026

Definition of devices

Browse Nearby Words

gimmicked (up)

gimmicks

gimmicky

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“Gimmicks.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmicks. Accessed 21 Oct. 2026.

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Synonyms of gimmicks

noun

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