Thesaurus results for GIMMICK

gimmick

noun

ˈgi-mik

Definition of gimmick

as in ruse

a clever often underhanded means to achieve an end that free dinner is just a sales gimmick to get you to listen to their sales pitch

Synonyms & Similar Words

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as in gadget

an interesting and often novel device with a practical use a car equipped with a parking spot locator and other neat gimmicks

Synonyms & Similar Words

as in hitch

a danger or difficulty that is hidden or not easily recognized the deal sounds too good to be true, so make sure there aren't any gimmicks

Synonyms & Similar Words

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of gimmick Dash clues are used to indicate that their entries are part of a larger gimmick. — Sam Corbin, New York Times, 13 Oct. 2026 Jefferson’s is known for its bourbon experiments (some call them gimmicks), like aging barrels of whiskey at sea on container ships and giving very old whiskey a wine cask finish. — Jonah Flicker, Robb Report, 9 Oct. 2026 Most importantly, the technology transcends stage gimmick and is essential to telling the story. — Jenelle Riley, Los Angeles Times, 6 Oct. 2026 The rise and fall of Joe Cool, the Camel cigarette advertising gimmick that launched a thousand teen smokers, was accomplished with a more top-down approach. — Kent Sepkowitz, STAT, 5 Oct. 2026 See All Example Sentences for gimmick

Recent Examples of Synonyms for gimmick

Noun

What about when Carole was hiding in the closet to try to overhear Luann calling her a pedophile, and Jules Wainstein kept trying to ruin her ruse?

— Brian Moylan, Vulture, 5 Oct. 2026
Last-ditch plan for prosecution Authorities next developed what Smallwood described as a last-ditch plan to prosecute Tanzer — a ruse that could catch him lying about the rape.

— Tim Stelloh, NBC news, 2 Oct. 2026

Definition of ruse

Noun

And in some states, the bigger legal risk may fall not on Apple, Amazon or other AI gadget makers but on the person wearing the device.

— MacKenzie Sigalos,Annie Palmer, CNBC, 18 Oct. 2026
Conan O’Brien introduced Swift’s performance—O’Brian and Swift both worked on Toy Story 5, with O’Brien voicing the film’s potty training gadget Smarty Pants.

— Hattie Lindert, Pitchfork, 18 Oct. 2026

Definition of gadget

Noun

The court order stems from a finding that Shkreli organized an anti-competitive scheme to perpetuate his company Vyera Pharmaceuticals’ monopoly in the anti-parasitic drug Daraprim.

— Dan Mangan, CNBC, 13 Oct. 2026
Similar Excel spreadsheets are used to organize schemes where Indian scammers in Delhi or Kolkata impersonate Microsoft tech support, the Internal Revenue Service or even the Federal Bureau of Investigation.

— Snigdha Poonam, The Dial, 13 Oct. 2026

Definition of scheme

Noun

Unions can also be powerful tools for combating racial pay discrimination; the new report shows tripling union membership would narrow the racial wage gap by more than a third.

— Liz Shuler, Time, 15 Oct. 2026
Together, the tools could help accelerate the development of more resilient electric motor systems while reducing the risks associated with critical material shortages, volatile supply chains and rapidly changing global markets.

— Prabhat Ranjan Mishra, Interesting Engineering, 15 Oct. 2026

Definition of tool

Noun

Al Hassan describes a doctor’s appointment where the doctor can review the patient’s history and risk information before deciding on treatment.

— Inzamam Rashid, Fortune, 14 Oct. 2026
The city-state had tightened its policy in back to back in April and July, citing inflation risks due to higher energy prices.

— Lim Hui Jie, CNBC, 14 Oct. 2026

Definition of risk

Noun

My parents were always a bit concerned about nightlife, drugs, all the pitfalls of what the nightlife could be.

— Katie Bain, Billboard, 16 Oct. 2026
The European Union’s long project to build the continent into a fortified zone of peace and prosperity has hit a new pitfall.

— the Monitor's Editorial Board, Christian Science Monitor, 16 Oct. 2026

Definition of pitfall

Browse Nearby Words

gimmes

gimmick

gimmicked (up)

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Style

“Gimmick.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmick. Accessed 21 Oct. 2026.

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Synonyms of gimmick

noun

Example Sentences

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